The ultimate read for customer experience professionals

The ultimate read for customer experience professionals

This book is a must read for customer experience professionals, even if you don’t like apple. It has heaps of stories (case studies) that are not apple related. It can be purchase on Amazon in Australia. The Apple Experience: Secrets to Building Insanely Great...
Customer Retention Strategies

Customer Retention Strategies

It takes a lot to earn a customer’s loyalty. And once you bring someone into your company’s ecosystem, the last thing you want to do is lose them. That’s why customer retention is an important key performance indicator (KPI) for all businesses to measure, improve, and...
Things to Know When Creating the Ultimate Customer Experience

Things to Know When Creating the Ultimate Customer Experience

Ultimately, the end goal is to create an experience for your customers that is unique from your competition and far surpasses the expectations of the customer. But while many business leaders may know and understand this concept, it’s an entirely different...
Top 5 requirements for a successful digital transformation

Top 5 requirements for a successful digital transformation

1.   Connect the dots There are three key pillars to a successful digital transformation journey — network evolution, digital business and customer experience. By ensuring that your transformation efforts encompass all three pillars in a holistic way,...
Benefits of a Digital Transformation

Benefits of a Digital Transformation

Digital transformation is the integration of digital technology into all areas of a business. It results in fundamental changes to the way a business operates. Organisations across industries enjoy the benefits of digital transformation: It enables businesses to...